Become A Dealer

Thank you for your interest in becoming a ROXOR dealer. Mahindra Automotive North America along with Mahindra Vehicle Sales and Service welcomes you to our world of off-roading adventure. Please use the links provided here to learn more about becoming a dealer.

After you have reviewed the information provided, please fill out the New Dealer Inquiry Form


Once you have submitted the inquiry, you will be contacted by one of our Dealer Development Specialists. Thank you again for your interest in offering the ROXOR product line in your dealership.

New Dealer Inquiry Form

Dealer Standards

ROXOR dealer showrooms are required to showcase our products through interior and exterior branding representation. Specific dealership requirements will vary based on showroom size and product lines carried.

ROXOR has store design suggestions and POS materials to help our dealers create a premier shopping experience for their customers. If you are approved to become a dealer, we will work together to create an interior and exterior design that will support our brand and help you grow your business.

Frequently Asked Questions

What are the requirements/initial costs to become a dealer?
You must be an established powersports dealer currently carrying some of the better known off-road product line franchises. Aside from a small investment in service tools and a “service lift” the only initial investment will be the purchase of 12 units within your first year.
The amount of credit required will be based on the size of your anticipated annual volume, but should be over $250,000. Once your application has been approved, you will be contacted by our lending affiliate Wells Fargo Commercial Distribution Finance who will determine what is necessary to consider a credit facility with them.
Of course. We want you to become even more of an off-roading center by adding the very unique ROXOR brand to your offering.
You own your territory. It is transferable unlike in most other OE agreements. ROXOR’s business model is a “pull” strategy and not a “push” one. Because our factory is solely dedicated to building only ROXOR vehicles (no snowmobiles, motorcycles or watercraft), we will build what the market demands.

New Dealer Inquiry Form